ITC Bailey Sans is the first typeface family created by Kevin Bailey, a graphic designer in Dallas, Texas. He was once looking for an understated block serif for a design project and could find nothing suitable. Bailey began working on his own serif face but then found that the basics of his new design worked well as a sans serif and continued on that track. ITC Bailey Sans is available in four weights: book, book italic, bold and bold italic and even has a companion serif display font, ITC Baily Quad Bold.